Are you experienced in Online Marketing, Online Campaigns and Online Media?

Take up the challenge of creating a new generation of programs that drive the highest quality in online marketing results.

Main Responsibilities:

• Create, champion and deploy new online traffic generating programs.
• Optimise the performance of, and develop, test and deploy new tactics within, existing traffic generating programs, including:
  
  • Paid Search
  • SEO / Link building
  • Display Advertising
  • Media Mix modelling
  • Remarketing / Retargeting (in conjunction with Testing/Targeting Manager)
  
  
• Create and write business requirements for new marketing and product promotion elements in the websites that will improve the effectiveness of the channel.
• Generate increased volumes of higher quality traffic into all websites through creation of new programs & optimisation of existing initiatives across all markets.
• Work with Marcoms and Sales teams to ensure consistency of campaign activity on and offline.
• Monitor the output of local online team’s marketing and give guidance for improvements where needed.
• Work to develop online specific campaigns and campaign materials.
• Work with Agencies, POM team and local online teams to improve the online customer experience with the objective of converting more visitors into clients.
• Managing relationships with external networks, tools and suppliers.

• Extensive experience in managing end-to-end complex online media campaigns.
• Expert level experience of using Google Adwords and Google Analytics.
• Experience gained at agency / client side in managing online media planning, online campaign creative, landing page optimisation on site experience.
• Experience in managing large volume revenue generating websites with particular responsibility for creation of the on-site merchandising elements that delivers the marketing/sales message to the consumer.
• Experienced in working in an international online team / across a network of websites.
• Skills needed to work across Geographies and online domains to deliver a consistently high quality online experience.
• Proven history of delivering complex high performing online campaigns on time and on budget that delivered the expected commercial results.

In addition:

• Excellent relationship management skills, both internal stakeholders and external partners.
• Experience in sophisticated online marketing and sales operations.
• Experienced in the telecom market preferred.
• Fluent in English.
• Capable of producing high quality documentation.
• Excellent verbal and written communication skills.
• Experience of working in an international corporate environment
  preferred.

Our client is an international cable/network operator.